Cool Drivers is a complete campaign to reach and educate automobile drivers. Centered around the Cool Drivers themselves — people who enjoy driving and know that the road is the place to be cool — the program includes animated spots for broadcast or on the Web; radio spots; the Cool Drivers Website; and artwork for using the Cool Drivers characters in brochures, signage, and direct mail. Click here to watch one of our thirty-second animated broadcast spots.
The name Cool Drivers, the Cool Drivers logo, all characters, and our theme line “Relax, You’ll Get There” are created, produced and trademarked. They available for use only through CoolDrivers and Jay Penni Studio. Rates for use of the complete program or specific elements are calculated based on the market area covered and the length of contract. For further details, contact: contact@cooldrivers.com.